VP of Sales Enablement

Job Description: Vice President of Sales Enablement

Location: [Remote/Hybrid/Office Location]

Reports to: Chief Revenue Officer (CRO)

 

About Us:

[Your Company Name] is a high-growth B2B SaaS organization revolutionizing [Industry/Niche] by providing scalable, innovative solutions for our global clients. As we continue to expand, we are looking for a visionary leader in Sales Enablement to empower our sales teams and drive revenue acceleration.

 

Job Overview:

As the VP of Sales Enablement, you will be responsible for building and scaling a comprehensive Sales Enablement program designed to enhance sales productivity, improve customer engagement, and drive revenue growth. You will work closely with sales leadership, marketing, product, and customer success teams to develop and implement strategies, tools, and training programs that ensure our sales teams have the resources, skills, and knowledge needed to succeed.

 

Key Responsibilities:

 

Strategic Planning & Leadership:

• Define and execute a global Sales Enablement strategy aligned with overall company objectives, focusing on accelerating sales productivity and improving conversion rates.

• Lead, mentor, and develop a high-performing Sales Enablement team, fostering a collaborative and results-driven culture.

• Partner closely with Sales, Marketing, Product, and Customer Success to ensure alignment and integration across all sales stages.

• Utilize data-driven insights to continuously improve enablement initiatives, including onboarding, training, content, and process optimizations.

 

Enablement Program Development:

• Design, implement, and manage sales onboarding programs to decrease ramp time for new hires and improve productivity.

• Develop ongoing training, certifications, and coaching initiatives to upskill sales reps and managers, with a focus on messaging, product knowledge, and sales skills.

• Create, organize, and maintain a robust sales enablement content library, including pitch decks, case studies, playbooks, and competitive analysis materials.

 

Sales Tools & Technology:

• Oversee the selection, implementation, and management of sales enablement tools and technology stack (e.g., CRM, LMS, analytics platforms) to streamline processes and improve sales efficiency.

• Drive adoption of enablement tools across the sales organization, ensuring accessibility and ease of use.

• Continuously assess and implement new tools and technologies to optimize sales workflows, lead management, and pipeline tracking.

 

Performance Measurement & Analytics:

• Establish key performance indicators (KPIs) for Sales Enablement programs and track success metrics to measure impact on sales performance.

• Utilize analytics to provide insights into content usage, training effectiveness, and areas for improvement.

• Present data-driven insights and reports to executive leadership, outlining the impact of enablement initiatives on revenue and sales productivity.

 

Cross-Functional Collaboration:

• Collaborate with Product Marketing and Product Management teams to ensure timely and effective dissemination of product updates, competitive insights, and value propositions to sales teams.

• Work closely with Marketing to align on messaging, buyer personas, and target audience insights, ensuring consistency in go-to-market strategies.

• Partner with Customer Success to gather feedback on client needs and challenges to inform sales training content and strategies.

 

Qualifications:

• Education: Bachelor’s degree required; MBA or advanced degree preferred.

• Experience: Minimum of 10 years in sales enablement, sales operations, or a related field within the B2B SaaS industry, with at least 5 years in a leadership role.

• Sales Enablement Expertise: Proven track record of building and scaling sales enablement functions in a high-growth environment.

• Analytical Skills: Strong ability to analyze data, measure impact, and present findings to executive leadership.

• Communication Skills: Exceptional written and verbal communication skills, with the ability to translate complex information into clear, concise enablement materials.

• Technical Knowledge: Proficiency with sales enablement tools and CRM platforms (e.g., Salesforce, Seismic, Highspot).

• Leadership: Demonstrated success in leading, managing, and developing high-performing teams.

 

Why Join Us?

• Impactful Role: Directly influence revenue growth and sales success at a strategic level.

• Growth Opportunities: Play a key role in a rapidly scaling SaaS company with opportunities for career advancement.

• Culture & Values: Join a collaborative, results-oriented team passionate about innovation and customer success.